Quantcast
Channel: local search | local seo – Sidewalk Talk – blog by Sidewalk Branding Co.
Browsing latest articles
Browse All 28 View Live

Image may be NSFW.
Clik here to view.

QR Codes – who’s really using them?

[opens our website]QR codes are a great conduit for connecting a static image to digital information; but does this technology really benefit business?  And who’s actually using it? Quick Response (QR)...

View Article



Image may be NSFW.
Clik here to view.

Is Google the Ultimate Content Marketing Platform?

Indeed – Google+ is shaping up to be THE marketing push platform for Rhode Island and Southeastern Massachusetts businesses but don’t take my word for it – read what one of my fave celeb-authors has...

View Article

Image may be NSFW.
Clik here to view.

Why Small Businesses Do Not Need Yelp

Why Small Business Needs Help From Yelp! (or is it the other way around?) I’m a big believer in the power of customer testimonials and as the owner of a small business marketing firm, I have always...

View Article

Image may be NSFW.
Clik here to view.

Internet Marketing Is A Balancing Act For Many Rhode Island Businesses

By Chris Sheehy | Sidewalk Branding Company I was reviewing these interesting Twitter stats from mirror.me today. . . .  MEASURE ME MY NETWORK Tweets/Day 1.33 5.09 @Mentions 40% 42.2% RTs 10% 6.1%...

View Article

Image may be NSFW.
Clik here to view.

Top 4 Reasons Businesses Are Not Link Building

Top 4Reasons Businesses Are Not Linked-Out By Chris Sheehy Website links that point back to your business (website) are one of the most important SEO (Search Engine Optimization) factors that influence...

View Article


Image may be NSFW.
Clik here to view.

Rhode Island SEO Company Named A Top-5 Startup Business in New England

Mass High Tech features Rhode Island SEO & local marketing firm Sidewalk Branding Co. as Top Startup Business in New England. Rhode Island – March 20, 2012 — Members of Mass High Tech have selected...

View Article

Image may be NSFW.
Clik here to view.

Get Your Square On Rhode Island! (Foursquare window cling that is)

By Chris Sheehy | Sidewalk Branding Company  Foursquare window clings are popping up everywhere – and for good reason, listing your business (they call it a venue) on Foursquare is a great way to...

View Article

Image may be NSFW.
Clik here to view.

What’s In A Name?

By Chris Sheehy | Sidewalk Branding Company Originally published by ABRN “Auto Body”, “Autobody”, “Body Shop”, “Collision Center” – all the same right?  We recognize all these name iterations as...

View Article


Image may be NSFW.
Clik here to view.

Have You Ever Been Ambushed By The SEO Ninja?

Have You Ever Been Ambushed By The SEO Ninja? By Chris Sheehy | RI search marketing specialist I was working with a Rhode Island small business recently who had hired an “SEO Ninja” to increase their...

View Article


Image may be NSFW.
Clik here to view.

Leave That Google Review Alone!

Your business is adored by its customers – but be careful with sharing their Google reviews. Picture this… Your business receives a glowing review from one of your adoring customers, so good in fact...

View Article

Image may be NSFW.
Clik here to view.

Top-7 List for Winning with Linkbuilding

Top-7 List for Winning with Linkbuilding Linkbuilding is a mystery for many small business owners. Because of that, many mistakes are made that could easily have been prevented with a little planning...

View Article

Image may be NSFW.
Clik here to view.

Google Changes for Local Search

Did you notice something has changed to local business visibility on Google’s search? The Google search tools elements have moved from the left side of the screen to the top while changing...

View Article

Image may be NSFW.
Clik here to view.

What Happens When You Stop Linkbuilding [chart]

I am often asked why linkbuilding is so important to do all the time (perhaps you have wondered that as well – read my previous linkbuilding article for a short primer). This chart illustrates my...

View Article


Image may be NSFW.
Clik here to view.

The Risky Business of Linking-Up

The Risky Business of Linking-Up In doing some linkbuilding for a Canadian client recently, I was asked what criteria I used in determining the channels for my linkbuilding activity. I love it when I...

View Article

Image may be NSFW.
Clik here to view.

Google Local Adds Business Category To Listings

Google Local now allows businesses to edit their precise local-marketing focused business category – a plus for business owners. Just be sure your category is the *best one* to use for your type of...

View Article


Image may be NSFW.
Clik here to view.

Call Tracking Phone Numbers the Wrong Call for Local Marketing

Call Tracking Phone Numbers the Wrong Call for Local Marketing by Chris Sheehy | Local SEO Specialist Have you been tempted to use one of those marketing services that reports on how many calls your...

View Article

Image may be NSFW.
Clik here to view.

The Telephone Number – and its Impact on Local SEO

The Telephone Number – and its Impact on Local SEO by Chris Sheehy | Sidewalk Branding There’s been a lot of conversation lately about the use of call tracking numbers and their risks to local...

View Article


Image may be NSFW.
Clik here to view.

Long Live Paxton Euripides!

Long Live Paxton Euripides!  By Chris Sheehy – keyword specialist “Paxton Euripides” – that was almost the name given to my best friend growing up as a kid.  Perhaps his namesake was a short-lived...

View Article

Image may be NSFW.
Clik here to view.

How to nail your elevator pitch

By luck or chance you run into someone and they ask: “S0 – What Do You Do?”   Do you have a rehearsed short reply to the question, or will you chance it with charming spontaneity in hopes it leads into...

View Article

Image may be NSFW.
Clik here to view.

Putting SEO Into Your PhraSEOlogy

The job of optimizing words on a website page with the purpose of increasing search engine ranking is referred to as Search Engine Optimization (SEO) whereas marketing your website, so it is more...

View Article

Image may be NSFW.
Clik here to view.

Business Marketing and Innovation – The Drucker Way

“Because the purpose of business is to create a customer, the business enterprise has two – and only two – basic functions: marketing and innovation.  Marketing and innovation produce results; all the...

View Article


Image may be NSFW.
Clik here to view.

Yelp Sucks – So Try These Review Sites Instead

By Chris Sheehy | Local Marketing SEO SEM Ok, it’s no secret that I’m not a big fan of Yelp – but my disdain is not without reason or merit.  It’s just that most of the small businesses I know have all...

View Article


Image may be NSFW.
Clik here to view.

Internet Marketing Plans are Like Facsimile Machines 15 Years Ago

Why Having An Internet Marketing Plan Today Is Like Having A Facsimile Machine 15 Years Ago By Chris Sheehy | Rhode Island internet marketing specialist  Think for a moment… you need to find...

View Article
Browsing latest articles
Browse All 28 View Live




Latest Images